When people hear the word consultant, it can mean a hundred different things depending on who you ask.

Some picture a suit with a slide deck. Others think of a fixer who parachutes in to clean up a mess. And some just aren’t sure what a consultant really does—or whether they need one.

So let me clear things up.

What Does A Consultant Do?

At the core, my job is simple:

I help businesses solve complex problems, improve performance, and reach their goals faster.

Whether you’re launching a new venture, fixing something that’s not working, or trying to grow more efficiently, I provide the strategy, support, and execution to help you move forward with clarity and confidence.

Now that you know what a consultant does, let’s look at how I get results for my clients.

How I Help Clients Succeed

1. Understand Your Business & Challenges

No two businesses are the same, which is why I start by listening.

I dig into your goals, current strategies, pain points, and roadblocks. This could mean reviewing internal data, interviewing your team, or analyzing your operations, whatever gives us a clear view of what’s working and what’s not.

I also analyze your online presence and tech stack to identify opportunities to use search engine optimization and digital marketing to expand your reach.

2. Provide Expert, Tailored Recommendations

Once I understand your unique situation, I use my expertise to design solutions that fit your business.

Over the last 30 years I have worked in industries including retail, construction, food service, and marketing. In addition, I have been a business consultant for 7 years and assisted customers in ecommerce, accounting firms, and SaaS providers.

Part of my experience includes working with business owners to understand their business models and the strategies that got them where they are today. I then pass on that knowledge to help others succeed. You can see the extensive work I have done across industries in the UpFlip Blog.

You won’t get buzzwords or generic frameworks. You’ll get practical, real-world strategies based on what actually works in your industry.

3. Help You Take Action

Advice is great, but execution is everything.

I roll up my sleeves and help you implement the right strategies, fix broken systems, and launch new initiatives. Whether that means building a new process, training your team, or managing a rollout, I’m right there with you making it happen.

In the past, I have helped business owners create partnerships with musicians and businesses, negotiated profit-sharing agreements, and helped businesses set up their marketing systems.

4. Focus on Outcomes That Matter

I measure success the same way you do: in real results.

I don’t know about you, but I define results as More PROFIT.

Sometimes that means we need to get more leads, more sales, Improve processes, remove headaches, or clarify what direction you want to go. Whatever your version of “success” looks like, that’s where I keep my focus.

Why Clients Work With Me

• Clarity. I help you cut through the noise and find simple, effective paths forward.
• Expertise. I bring deep experience and a fresh, outside perspective.
• Honesty. I’ll challenge assumptions respectfully and tell you what you need to hear.
• Results. I don’t disappear after a presentation—I stick around and help you get it done.

Want proof? Check out the results I helped UpFlip get!

So… What Is a Consultant?

To sum it up:

A consultant helps businesses solve problems, seize opportunities, and improve performance through expert advice and actionable strategies.

That’s what I do. And if your business is facing a challenge, chasing growth, or looking for clarity, I’d love to help you too.

Want to talk about what’s possible for your business?

Let’s connect.